Sunday, 23 September 2007

EMAP RADIO STATIONS

EMAP owns many radio stations around the UK, Scotland and Ireland.
It owns the most famous stations in the UK which are Magic radio and Kiss100 radio, those two radios are consumed a lot by audiences up to 9 hours a day. Every week Emap gains 11,946,000 listeners for 107,267,000 hours.
EMAP owns 23.4% of all commercial radio stations around Great Britain, Magic radio105.4 which is known as "more music and less talk" has been recently crowned the first commercial radio station in London this year, in the same time Kiss100 radio was placed in third position.
Magic radio gets up to 1,963,000 million listeners every week, because of its best charts of music, this was the highest reach ever made for the station.
Kiss100 which has the brand new charts of hip-hop, r'n'b and dance music, it gets about a 1,515,000 million listeners every week, which made the station to be offered the third best commercial radio station.
The station is only seperated by only 51,000 listeners to get to the top commercial station, this huge increase of listeners is the fans, when singers get invited to the show their fans starts to get in favouring the channel especially if their new hits are played on there.
Both stations now have networks all over the country, Magic has 3,378,000 listeners through network of analogue, DAB, satellite, cable, online and Free view, as well as Kiss which has 2,928,000 through national network available on DAB, online, satellite & cable and Free view.
In addition to those radio stations Emap also owns smash hits! radio and heat radio , which also gain quiet a large number of listeners each week, for Smash hits! it has 906,000 and for heat the number of listeners is 425,000.
heat radio station will be named as the first station for UK celebrities according to it shows and news of celebs.
Quotes from Emap website: Emap continues to dominate the digital-only platforms supporting Emap Radio’s strategy of offering our audiences compelling content available whenever, wherever and however our listeners want it.
“We continue to innovate in radio and are looking forward to September’s launch of the all new Heat Radio with its revolutionary new commercial model and innovative approach to programming – which will create the UK’s first celebrity radio station - and also to the launch of Closer Radio next year.”


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